BE@RBRICK is a bear-shaped figure designed in 2001 for the Japanese brand Medicom Toy. BE@RBRICK is one of Medicom Toys' signature products thanks to its iconic silhouette. BE@RBRICK is made of nine plastic parts and has bendable arms and legs. Over the years, the bear figure has been dressed in countless designs and exciting collaborations.

BE@RBRICK Life Magazine 100% & 400% is a set of bear figures. They are a tribute to one of the most popular magazines in American history, Life Magazine. The figures feature an all-over collage print of some of the most memorable cover images from the magazine's history with the iconic red logo in large format on the back. The set is sold in limited edition.