Business & Pleasure outdoor

Business & Pleasure is an American brand specializing in premium beach accessories. Business & Pleasure was founded in California in 2017 by Australian duo Ollie Edwards and Lachlan Leckie. It was their shared love of travel that sparked the idea to create the world's best beach umbrellas.

Since the first beach umbrella hit the market, the brand has grown rapidly and in 2021 they opened their first store at Laguna Beach in California, USA. The major focus has been on quality, durability and timeless design throughout.

1950s Coney Island meets modern simplicity

Candy Pink, Vintage Yellow and Navy Stripe - With influences from the 1950s, Business & Pleasure makes high-quality beachwear in beautiful pastels and bright patterns. The product catalogue ranges from parasols and sun loungers to coolers and towels. Despite the wide range, the brand is still most strongly associated with their luxury parasols.

Business & Pleasure is available at carefully selected retailers, including NO-GA. We offer a selection of Business & Pleasure products such as parasols, sunbeds and deckchairs.