Izipizi campaigns

The Izipizi brand was established in Paris in 2010 by Charles Brun, Quentin Couturier and Xavier Aguera. Inspired by low-priced spectacles in supermarkets and pharmacies, the founders began designing fashion-oriented, smart and trend-conscious spectacles. They designed comfortable, stylish glasses for all face shapes.

The brand developed its range and began designing sunglasses as well as collections for young people and children. In 2017, Izipizi opened its flagship store in the heart of the Marais, a hip neighborhood in central Paris. The brand’s vision is to create trendy, affordable and dynamic spectacles in a wide range of colors and styles so that everyone can find a pair that suits them.

Popular sunglasses for different activities

The eyewear brand quick became popular around the world, thanks to its trend-conscious design. It become competitive in the market and this led to several collaborations with well-known companies. Partnerships were to become part of the DNA of the brand, resulting in dynamic new models and new customer bases. Izipizi collaborates with several French lifestyle brands, including the trendy Colette store, the famous department store Le Bon Marché, and the Atelier Bartavelle design brand.

Izipizi designs spectacles with an innovative concept and seasonal collections. The range includes the #SCREEN collection, which consists of spectacles for men and women that filter out 40% of blue light. They are suitable for those who spend a lot of time in front of a screen, mobile phone or computer, and also for those who have age-related difficulty focusing. The #SUN collection consists of trendy sunglasses, the #SUN Reading collection of sunglasses for people with age-related difficulty focusing, and the #SUN Glacier collection of sunglasses with 100% UV protection, specially designed for winter sports. The #SUN Nautic collection of fashion-conscious sunglasses is specially adapted for water sports and activities at sea.

Today, Izipizi is a fast-growing eyewear brand with an innovative concept that has become a leading player in the market. Their intention to design spectacles that are affordable, functional, and trendy continues to be the mainstay as the company launches new models every season. The founders saw their parents regularly and constantly mislaying their spectacles, and with Izipizi they want to provide an alternative that we don’t want to lose.